近日，在“旅榜第五届全国文旅生态大会”上，贵州省荔波县成功入选“心动小城2025热门县域旅游目的地TOP50”榜单。这一荣誉标志着荔波多年来深耕文旅融合的发展路径，获得了行业的高度认可，其县域旅游品牌影响力正实现跨越式提升。
Recently, at the 5th National Cultural and Tourism Ecology Conference hosted by TravelRank, Libo County in Guizhou Province was listed among the“Heartfelt Small Cities: Top 50 Popular County-Level Tourism Destinations of 2025.”The honor reflects strong industry recognition of Libo’s long-term efforts in integrating culture and tourism, marking a significant rise in its tourism brand influence.
据悉，该评选综合考量了目的地网络热度、旅游资源核心价值、行业投票、专家及协会推荐等多重维度。荔波凭借其独特的资源禀赋与扎实的文旅建设，从全国众多参评县域中脱颖而出。
The selection evaluated multiple factors, including online popularity, the core value of tourism resources, industry voting, and expert and association recommendations. With its distinctive resources and solid tourism development, Libo stood out among numerous counties nationwide.
荔波坐拥“中国南方喀斯特”世界自然遗产地和“世界人与生物圈保护区”两项世界级品牌，生态与文化底蕴深厚。近年来，当地不仅依托小七孔、茂兰等核心景区吸引大量客流，更积极推动业态创新与体验升级。
Libo is home to two world-class designations: the South China Karst World Natural Heritage site and a UNESCO Man and the Biosphere Reserve, with rich ecological and cultural foundations. In recent years, beyond drawing visitors to core attractions such as Xiaoqikong and Maolan, the county has actively advanced product innovation and experience upgrades.
例如，茂兰生态旅游区积极推出峭壁攀岩、地心探险等户外项目，瑶山古寨则通过增设非遗工坊、升级实景演艺等方式，让游客在领略山水美景的同时，感受地方风土人情，形成了“自然奇观+人文深度”的沉浸式体验模式，满足了现代游客对旅游品质的更高追求。
For example, the Maolan Ecotourism Area has introduced outdoor activities such as cliff climbing and underground exploration, while Yaoshan Ancient Village has added intangible cultural heritage workshops and enhanced live performances. These efforts combine natural wonders with cultural depth, creating immersive experiences that meet visitors’growing expectations for quality tourism.
此殊荣是行业对荔波文旅产业高质量发展的集中肯定，荔波将以此为新起点，进一步聚焦品牌塑造与产品优化，持续释放其作为优质旅游目的地的市场吸引力与产业价值。
This award represents strong industry recognition of Libo’s high-quality cultural and tourism development. Taking this as a new starting point, Libo is expected to further strengthen branding and optimize products, continuing to unlock its market appeal and industrial value as a premium tourism destination.
贵州日报天眼新闻记者 李钰
编辑 杨羽
二审 杨韬
三审 田旻佳
